The Location › Hallmark Visitors Center
Hallmark Visitors Center
290 E. 25th Street ref: Hallmark Visitors Center — location at 290 E. 25th Street (opens in a new tab)
This place is inside the area that ordinance 260705 rezones for the ballpark district. What the ordinance does.
No announcement on the record.
Checked through . Where no announcement appears here, we found none by that date.
As of April 2026, asked directly what would happen to SEA LIFE, the LEGOLAND Discovery Center and Kaleidoscope, a Crown Center spokesperson said developers were still working on plans, so there were no specifics to share this early. ref: KSHB: Answering your questions about Royals ballpark plan at Crown Center (2026-04-23) — "no specifics to share this early" (opens in a new tab)
About the place
The Hallmark Visitors Center opened to the public in 1985, during Hallmark's 75th-anniversary year. ref: Visit KC: Hallmark Visitors Center fact sheet (opens in a new tab)
It has welcomed more than 4.3 million visitors since opening, with about 125,000 visitors a year. ref: Visit KC: Hallmark Visitors Center fact sheet (opens in a new tab)
Its J.C. Hall Christmas Tree Collection began in 1966 and displays trees given to the founder over 17 years. site: Hallmark Corporate: Hallmark Visitors Center (opens in a new tab) ref: Visit KC: Hallmark Visitors Center fact sheet (opens in a new tab)
The center includes a functioning bow-making machine more than 40 years old, a display marking more than 65 years of Hallmark's PEANUTS partnership, and an exhibit on its Crayola partnership, which began in 1984. site: Hallmark Corporate: Hallmark Visitors Center (opens in a new tab)
It also houses a Hallmark Hall of Fame exhibit on the company's television productions and a theater showing a short film on Hallmark's history. site: Hallmark Corporate: Hallmark Visitors Center (opens in a new tab)
The Visitors Center sits at 290 E. 25th Street, along the southeast edge of the Crown Center complex, and admission is free. site: Hallmark Corporate: Hallmark Visitors Center (opens in a new tab)